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Global Public Relations (PR) Tools Market Size, Competition Landscape and Supply Chain Research Report 2025

Global Public Relations (PR) Tools Market Size, Competition Landscape and Supply Chain Research Report 2025

Published:2025-04-10
Pages:155
Tables and Figures:170
Report ID:WENKH000546
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Research Scope
Table of Contents
Tables and Figures
Full Report

Research Summary

Public Relations (PR) tools encompass a range of strategic communication instruments and resources utilized by professionals in the field to manage and enhance the image and reputation of individuals, organizations, or brands. These tools are designed to facilitate effective communication with various stakeholders, including the media, customers, employees, investors, and the general public. Common PR tools include media relations, press releases, social media management, crisis communication plans, event planning, speechwriting, and the use of digital platforms for content dissemination. PR professionals leverage these tools to build positive relationships, disseminate information, address public concerns, and create a favorable public perception. The evolving landscape of communication technologies has expanded the toolkit to include online platforms, data analytics, and multimedia content creation, enabling PR practitioners to adapt to the dynamic nature of modern media and effectively engage with diverse audiences.

According to WENKH research statistics, the global Public Relations (PR) Tools market size will reach 6,081 Million USD in 2025 and is projected to reach 12,776 Million USD by 2032, with a CAGR of 11.19% (2025-2032). Among them, the Asia-Pacific Public Relations (PR) Tools market is undergoing rapid changes, reaching Million USD in 2025, accounting for approximately % of the global market share. It is projected to reach Million USD by 2032.

The public relations tools market is shaped by a growing concentration of influence among a limited number of technology-driven providers. These companies are not merely offering software—they are building ecosystems that integrate data analytics, AI-powered sentiment analysis, and multi-channel publishing. Their ability to provide scalable, intuitive, and interoperable platforms has raised industry benchmarks, making it increasingly difficult for smaller players to compete purely on functionality or cost. As service boundaries blur between media monitoring, campaign management, and strategic communication, the market gravitates toward all-in-one solutions that combine efficiency with actionable intelligence.

The nature of competition has shifted from basic capability comparisons to differentiation through user experience, localization, and real-time responsiveness. Product success is now tied to how well a tool can interpret sentiment, recommend actions, and support campaign storytelling across cultural and linguistic contexts. In a media environment where attention spans are shrinking and reputational risks spread quickly, decision-makers favor platforms that combine technical precision with emotional awareness. This signals a market trend favoring solutions that empower users to manage brand narratives with agility and nuance, rather than relying solely on automation.

The global Public Relations (PR) Tools market is highly competitive, with key market players including Outbrain, Google, Business Wire, Salesforce, Meltwater, Cision AB, AirPR Software, IrisPR Software, ISentia, Onalytica, Prezly, IPR Software, TrendKite, Agility, Red Wheat, etc. This report categorizes the competitive landscape of the global Public Relations (PR) Tools market into three tiers based on annual revenue, with the top three market players holding approximately  % of the total market share.

This report provides an in-depth analysis of the global Public Relations (PR) Tools market, including market size, price trends, market status and future development prospects. It particularly focuses on the market share, product characteristics, pricing, sales revenue, and gross profit margin of major players in the global Public Relations (PR) Tools industry. Additionally, this report provides an in-depth analysis of the market status and future development trends of different product segments of Public Relations (PR) Tools and their downstream application fields.

In terms of data, this report includes a comprehensive time-series dataset. The historical data spans from 2020 to 2024, providing a solid foundation for analyzing past market trends. The year 2025 is used as a base year to accurately assess the current market landscape. Forecast data covers the period from 2026 to 2032, utilizing scientific analysis methods and models to offer forward-looking predictions and insights into the market's future development. This provides valuable reference information for industry participants and stakeholders.

The report covers regions and countries including North America, Europe, China, Asia Pacific (excluding China), Latin America, the Middle East, and Africa. It particularly focuses on the sales revenue of Public Relations (PR) Tools in these regions and countries, as well as the market share of key market players in each region. The report provides an in-depth analysis of the regional distribution and future development trends of the Public Relations (PR) Tools market. By considering local policies, this report evaluates the market prospects of Public Relations (PR) Tools in each region and country, aiming to help companies gain a comprehensive understanding of the industry characteristics and development potential in different regions, optimize regional business layout, and develop precise market strategies to achieve global development goals.

This report places a strong emphasis on data quality and reliability, utilizing diverse and extensive data sources to ensure the accuracy and validity of the information presented. Primary data collection involves multiple channels, including in-depth interviews with senior executives, industry experts, supply chain stakeholders, and end consumers. These interviews provide key insights into corporate strategic planning, industry policy interpretation, supply chain dynamics, and end-user experiences. Secondary data sources cover a wide range of authoritative statistics from government agencies, customs databases, industry associations, third-party paid databases, brokerage research reports, academic research findings, corporate annual reports, financial statements, real-time news updates, and relevant information from international organizations. These data sources serve as a solid foundation for verification and analysis.

Companies Covered

Outbrain

Google

Business Wire

Salesforce

Meltwater

Cision AB

AirPR Software

IrisPR Software

ISentia

Onalytica

Prezly

IPR Software

TrendKite

Agility

Red Wheat

Product Segment

Publishing Tools

Social Media Monitoring & Management

Content Creation and Distribution

Data Aggregation, Monitoring and Analysis

Relationship Management

Product Application

BFSI

Consumer Goods and Retail

Government and Public Sector

IT & Telecom & Healthcare

Media & Entertainment


Chapter Scope

Chapter 1: Product Statistical Scope, Product Segmentation Types and Downstream Applications, Overall Market Size, Current Status and Development Prospects

Chapter 2: Global Public Relations (PR) Tools Industry Chain Analysis

Chapter 3: Global Public Relations (PR) Tools Industry Environment Analysis and Porter's Five Forces Analysis

Chapter 4: Analysis of the Competitive Landscape of Major Companies in the Global Public Relations (PR) Tools Market (Market Share, Product Revenue Comparison, Tier Division, Corporate Expansion and M&A Trends)

Chapter 5: Analysis of Global Major Companies (Company Profiles, Product Features and Product Segment, Product Revenue, Product Average Price, Gross Profit Margin and Geographical Sales Share)

Chapter 6: Global Public Relations (PR) Tools Product Segment and Downstream Application Size Analysis and Major Regional Market Size Analysis

Chapter 7: North America Public Relations (PR) Tools Product Segment, Downstream Application, and Major Countries Market Size Analysis

Chapter 8: Europe Public Relations (PR) Tools Product Segment, Downstream Application, and Major Countries Market Size Analysis

Chapter 9: China Public Relations (PR) Tools Product Segment, Downstream Application, and Major Countries Market Size Analysis

Chapter 10: Asia Pacific (excluding China) Public Relations (PR) Tools Product Segment, Downstream Application, and Major Countries Market Size Analysis

Chapter 11: Latin America Public Relations (PR) Tools Product Segment, Downstream Application, and Major Countries Market Size Analysis

Chapter 12: Middle East and Africa Public Relations (PR) Tools Product Segment, Downstream Application, and Major Countries Market Size Analysis

Chapter 13: Research Conclusion

Chapter 14: Methodology and Data Source


Purpose and Value of the Report

Market Trend Insights: Analyze industry trends, market dynamics, and future growth potential to help companies forecast changes and develop strategic plans.

Competitive Landscape Analysis: Understand key players' revenue segmentation, strategies, market share, and business models to guide competitive decisions.

Investment Decision Support: Provide feasibility analysis through market size, growth rate, demand trends, and potential risks for informed investment decisions.

Target Customer and Demand Analysis: Examine consumer behavior, purchasing preferences, and pain points to optimize products and improve market penetration.

Policy and Regulatory Insights: Interpret relevant industry policies to ensure compliance and mitigate regulatory risks.

Business Model Optimization: Offer data-driven suggestions for enhancing business models and improving profitability.

Table of Contents

1 Public Relations (PR) Tools Market Overview

   1.1 Product Definition Introduction

   1.2 Global Public Relations (PR) Tools Market Size and Growth Forecast Analysis (2020-2032)

   1.3 Public Relations (PR) Tools Market Status and Development Prospects

       1.3.1 Public Relations (PR) Tools Market Status

       1.3.2 Public Relations (PR) Tools Industry Development Prospects

   1.4 Public Relations (PR) Tools Market Overview by Product Segment

       1.4.1 Global Public Relations (PR) Tools Market Size and Growth Forecast Analysis by Product Segment: 2020 VS 2025 VS 2032

       1.4.2 Publishing Tools

       1.4.3 Social Media Monitoring & Management

       1.4.4 Content Creation and Distribution

       1.4.5 Data Aggregation, Monitoring and Analysis

       1.4.6 Relationship Management

   1.5 Public Relations (PR) Tools Market Overview by Product Application

       1.5.1 Global Public Relations (PR) Tools Market Size and Growth Forecast Analysis by Product Application: 2020 VS 2025 VS 2032

       1.5.2 BFSI

       1.5.3 Consumer Goods and Retail

       1.5.4 Government and Public Sector

       1.5.5 IT & Telecom & Healthcare

       1.5.6 Media & Entertainment

2 Public Relations (PR) Tools Industry Supply Chain Analysis

   2.1 Public Relations (PR) Tools Supply Chain

   2.2 Public Relations (PR) Tools Midstream Suppliers

   2.3 Public Relations (PR) Tools Downstream Customers

   2.4 Public Relations (PR) Tools Sales Channel Analysis

3 Public Relations (PR) Tools Market Environment Analysis

   3.1 Public Relations (PR) Tools Industry Policy Analysis

   3.2 Public Relations (PR) Tools Emerging Technology Trends in the Industry

   3.3 Public Relations (PR) Tools Restraining Factors Analysis

   3.4 Public Relations (PR) Tools Market Porter's Five Forces Analysis

       3.4.1 Competitive Rivalry

       3.4.2 Threat of New Entrants

       3.4.3 Bargaining Power of Suppliers

       3.4.4 Bargaining Power of Buyers

       3.4.5 Threat of Substitute Products or Services

4 Global Public Relations (PR) Tools Market Players Competition Landscape

   4.1 Global Public Relations (PR) Tools Market Revenue by Key Players (2021-2025)

   4.2 Global Public Relations (PR) Tools Market Position by Key Players

   4.3 Global Key Players Headquarter and Key Area Served

   4.4 Global Public Relations (PR) Tools Market Expansion and M&A Dynamic

5 In-depth Analysis of Key Players

   5.1 Outbrain

       5.1.1 Outbrain Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.1.2 Outbrain Public Relations (PR) Tools Product Features

       5.1.3 Outbrain Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.1.4 Outbrain Public Relations (PR) Tools Revenue by Product Segment

       5.1.5 Outbrain Public Relations (PR) Tools Revenue by Region

   5.2 Google

       5.2.1 Google Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.2.2 Google Public Relations (PR) Tools Product Features

       5.2.3 Google Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.2.4 Google Public Relations (PR) Tools Revenue by Product Segment

       5.2.5 Google Public Relations (PR) Tools Revenue by Region

   5.3 Business Wire

       5.3.1 Business Wire Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.3.2 Business Wire Public Relations (PR) Tools Product Features

       5.3.3 Business Wire Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.3.4 Business Wire Public Relations (PR) Tools Revenue by Product Segment

       5.3.5 Business Wire Public Relations (PR) Tools Revenue by Region

   5.4 Salesforce

       5.4.1 Salesforce Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.4.2 Salesforce Public Relations (PR) Tools Product Features

       5.4.3 Salesforce Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.4.4 Salesforce Public Relations (PR) Tools Revenue by Product Segment

       5.4.5 Salesforce Public Relations (PR) Tools Revenue by Region

   5.5 Meltwater

       5.5.1 Meltwater Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.5.2 Meltwater Public Relations (PR) Tools Product Features

       5.5.3 Meltwater Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.5.4 Meltwater Public Relations (PR) Tools Revenue by Product Segment

       5.5.5 Meltwater Public Relations (PR) Tools Revenue by Region

   5.6 Cision AB

       5.6.1 Cision AB Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.6.2 Cision AB Public Relations (PR) Tools Product Features

       5.6.3 Cision AB Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.6.4 Cision AB Public Relations (PR) Tools Revenue by Product Segment

       5.6.5 Cision AB Public Relations (PR) Tools Revenue by Region

   5.7 AirPR Software

       5.7.1 AirPR Software Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.7.2 AirPR Software Public Relations (PR) Tools Product Features

       5.7.3 AirPR Software Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.7.4 AirPR Software Public Relations (PR) Tools Revenue by Product Segment

       5.7.5 AirPR Software Public Relations (PR) Tools Revenue by Region

   5.8 IrisPR Software

       5.8.1 IrisPR Software Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.8.2 IrisPR Software Public Relations (PR) Tools Product Features

       5.8.3 IrisPR Software Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.8.4 IrisPR Software Public Relations (PR) Tools Revenue by Product Segment

       5.8.5 IrisPR Software Public Relations (PR) Tools Revenue by Region

   5.9 ISentia

       5.9.1 ISentia Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.9.2 ISentia Public Relations (PR) Tools Product Features

       5.9.3 ISentia Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.9.4 ISentia Public Relations (PR) Tools Revenue by Product Segment

       5.9.5 ISentia Public Relations (PR) Tools Revenue by Region

   5.10 Onalytica

       5.10.1 Onalytica Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.10.2 Onalytica Public Relations (PR) Tools Product Features

       5.10.3 Onalytica Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.10.4 Onalytica Public Relations (PR) Tools Revenue by Product Segment

       5.10.5 Onalytica Public Relations (PR) Tools Revenue by Region

   5.11 Prezly

       5.11.1 Prezly Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.11.2 Prezly Public Relations (PR) Tools Product Features

       5.11.3 Prezly Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.11.4 Prezly Public Relations (PR) Tools Revenue by Product Segment

       5.11.5 Prezly Public Relations (PR) Tools Revenue by Region

   5.12 IPR Software

       5.12.1 IPR Software Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.12.2 IPR Software Public Relations (PR) Tools Product Features

       5.12.3 IPR Software Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.12.4 IPR Software Public Relations (PR) Tools Revenue by Product Segment

       5.12.5 IPR Software Public Relations (PR) Tools Revenue by Region

   5.13 TrendKite

       5.13.1 TrendKite Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.13.2 TrendKite Public Relations (PR) Tools Product Features

       5.13.3 TrendKite Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.13.4 TrendKite Public Relations (PR) Tools Revenue by Product Segment

       5.13.5 TrendKite Public Relations (PR) Tools Revenue by Region

   5.14 Agility

       5.14.1 Agility Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.14.2 Agility Public Relations (PR) Tools Product Features

       5.14.3 Agility Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.14.4 Agility Public Relations (PR) Tools Revenue by Product Segment

       5.14.5 Agility Public Relations (PR) Tools Revenue by Region

   5.15 Red Wheat

       5.15.1 Red Wheat Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

       5.15.2 Red Wheat Public Relations (PR) Tools Product Features

       5.15.3 Red Wheat Public Relations (PR) Tools Product Revenue and Gross Margin Analysis (2021-2025)

       5.15.4 Red Wheat Public Relations (PR) Tools Revenue by Product Segment

       5.15.5 Red Wheat Public Relations (PR) Tools Revenue by Region

6 Global Public Relations (PR) Tools Market Analysis by Regions, by Product Segment and Application

   6.1 Global Public Relations (PR) Tools Market Size and Growth Forecast by Region: 2020 VS 2025 VS 2032

       6.1.1 Global Public Relations (PR) Tools Market Revenue by Region (2020-2025)

       6.1.2 Global Public Relations (PR) Tools Market Revenue Forecast by Region (2026-2032)

   6.2 Global Public Relations (PR) Tools Market Size by Product Segment (2020-2032)

   6.3 Global Public Relations (PR) Tools Market Size by Product Application (2020-2032)

7 North America Public Relations (PR) Tools Market Analysis

   7.1 North America Public Relations (PR) Tools Market Prospects

       7.1.1 North America Public Relations (PR) Tools Market Revenue and Growth Forecast by Countries (2020-2032)

       7.1.2 U.S.

       7.1.3 Canada

   7.2 North America Public Relations (PR) Tools Market Size by Product Segment (2020-2032)

   7.3 North America Public Relations (PR) Tools Market Size by Product Application (2020-2032)

8 Europe Public Relations (PR) Tools Market Analysis

   8.1 Europe Public Relations (PR) Tools Market Prospects

       8.1.1 Europe Public Relations (PR) Tools Market Revenue and Growth Forecast by Countries (2020-2032)

       8.1.2 Germany

       8.1.3 France

       8.1.4 United Kingdom

       8.1.5 Italy

       8.1.6 Spain

       8.1.7 Benelux

   8.2 Europe Public Relations (PR) Tools Market Size by Product Segment (2020-2032)

   8.3 Europe Public Relations (PR) Tools Market Size by Product Application (2020-2032)

9 China Public Relations (PR) Tools Market Analysis

   9.1 China Public Relations (PR) Tools Market Prospects

   9.2 China Public Relations (PR) Tools Market Size by Product Segment (2020-2032)

   9.3 China Public Relations (PR) Tools Market Size by Product Application (2020-2032)

10 Asia Pacific (excl. China) Public Relations (PR) Tools Market Analysis

   10.1 Asia Pacific (excl. China) Public Relations (PR) Tools Market Prospects

       10.1.1 Asia Pacific (excl. China) Public Relations (PR) Tools Revenue and Growth Forecast by Countries (2020-2032)

       10.1.2 Japan

       10.1.3 South Korea

       10.1.4 India

       10.1.5 Southeast Asia

       10.1.6 Australia

   10.2 Asia Pacific (excl. China) Public Relations (PR) Tools Market Size by Product Segment (2020-2032)

   10.3 Asia Pacific (excl. China) Public Relations (PR) Tools Market Size by Product Application (2020-2032)

11 Latin America Public Relations (PR) Tools Market Analysis

   11.1 Latin America Public Relations (PR) Tools Market Prospects

       11.1.1 Latin America Public Relations (PR) Tools Revenue and Growth Forecast by Countries (2020-2032)

       11.1.2 Mexico

       11.1.3 Brazil

   11.2 Latin America Public Relations (PR) Tools Market Size by Product Segment (2020-2032)

   11.3 Latin America Public Relations (PR) Tools Market Size by Product Application (2020-2032)

12 Middle East and Africa Public Relations (PR) Tools Market Analysis

   12.1 Middle East and Africa Public Relations (PR) Tools Market Prospects

       12.1.1 Middle East and Africa Public Relations (PR) Tools Revenue and Growth Forecast by Countries (2020-2032)

       12.1.2 Saudi Arabia

       12.1.3 South Africa

   12.2 Middle East and Africa Public Relations (PR) Tools Market Size by Product Segment (2020-2032)

   12.3 Middle East and Africa Public Relations (PR) Tools Market Size by Product Application (2020-2032)

13 Research Conclusion

14 Appendix

   14.1 Methodology/Research Approach

   14.2 Research Landscape

   14.3 Research Benchmark and Hypothesis

   14.4 Data Source

       14.4.1 Primary Sources

       14.4.2 Secondary Sources

   14.5 Data Cross Validation

   14.6 Disclaimer

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Table 1:Global Public Relations (PR) Tools Market Size and Growth Forecast Analysis by Product Segment (2020 VS 2025 VS 2032) & (Million USD)

Table 2:Global Public Relations (PR) Tools Market Size and Growth Forecast Analysis by Product Application (2020 VS 2025 VS 2032) & (Million USD)

Table 3:Public Relations (PR) Tools Downstream Customers List

Table 4:Public Relations (PR) Tools Distributors/Dealers List

Table 5:Global Public Relations (PR) Tools Market Revenue by Key Players (2021-2025) & (Million USD)

Table 6:Global Public Relations (PR) Tools Market Position by Key Players

Table 7:Global Key Players Headquarter and Key Area Served

Table 8:Global Public Relations (PR) Tools Market Expansion and M&A Dynamic

Table 9:Outbrain Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 10:Outbrain Public Relations (PR) Tools Product Features

Table 11:Outbrain Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 12:Outbrain Public Relations (PR) Tools Revenue by Product Segment

Table 13:Outbrain Public Relations (PR) Tools Revenue by Region

Table 14:Google Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 15:Google Public Relations (PR) Tools Product Features

Table 16:Google Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 17:Google Public Relations (PR) Tools Revenue by Product Segment

Table 18:Google Public Relations (PR) Tools Revenue by Region

Table 19:Business Wire Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 20:Business Wire Public Relations (PR) Tools Product Features

Table 21:Business Wire Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 22:Business Wire Public Relations (PR) Tools Revenue by Product Segment

Table 23:Business Wire Public Relations (PR) Tools Revenue by Region

Table 24:Salesforce Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 25:Salesforce Public Relations (PR) Tools Product Features

Table 26:Salesforce Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 27:Salesforce Public Relations (PR) Tools Revenue by Product Segment

Table 28:Salesforce Public Relations (PR) Tools Revenue by Region

Table 29:Meltwater Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 30:Meltwater Public Relations (PR) Tools Product Features

Table 31:Meltwater Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 32:Meltwater Public Relations (PR) Tools Revenue by Product Segment

Table 33:Meltwater Public Relations (PR) Tools Revenue by Region

Table 34:Cision AB Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 35:Cision AB Public Relations (PR) Tools Product Features

Table 36:Cision AB Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 37:Cision AB Public Relations (PR) Tools Revenue by Product Segment

Table 38:Cision AB Public Relations (PR) Tools Revenue by Region

Table 39:AirPR Software Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 40:AirPR Software Public Relations (PR) Tools Product Features

Table 41:AirPR Software Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 42:AirPR Software Public Relations (PR) Tools Revenue by Product Segment

Table 43:AirPR Software Public Relations (PR) Tools Revenue by Region

Table 44:IrisPR Software Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 45:IrisPR Software Public Relations (PR) Tools Product Features

Table 46:IrisPR Software Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 47:IrisPR Software Public Relations (PR) Tools Revenue by Product Segment

Table 48:IrisPR Software Public Relations (PR) Tools Revenue by Region

Table 49:ISentia Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 50:ISentia Public Relations (PR) Tools Product Features

Table 51:ISentia Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 52:ISentia Public Relations (PR) Tools Revenue by Product Segment

Table 53:ISentia Public Relations (PR) Tools Revenue by Region

Table 54:Onalytica Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 55:Onalytica Public Relations (PR) Tools Product Features

Table 56:Onalytica Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 57:Onalytica Public Relations (PR) Tools Revenue by Product Segment

Table 58:Onalytica Public Relations (PR) Tools Revenue by Region

Table 59:Prezly Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 60:Prezly Public Relations (PR) Tools Product Features

Table 61:Prezly Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 62:Prezly Public Relations (PR) Tools Revenue by Product Segment

Table 63:Prezly Public Relations (PR) Tools Revenue by Region

Table 64:IPR Software Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 65:IPR Software Public Relations (PR) Tools Product Features

Table 66:IPR Software Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 67:IPR Software Public Relations (PR) Tools Revenue by Product Segment

Table 68:IPR Software Public Relations (PR) Tools Revenue by Region

Table 69:TrendKite Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 70:TrendKite Public Relations (PR) Tools Product Features

Table 71:TrendKite Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 72:TrendKite Public Relations (PR) Tools Revenue by Product Segment

Table 73:TrendKite Public Relations (PR) Tools Revenue by Region

Table 74:Agility Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 75:Agility Public Relations (PR) Tools Product Features

Table 76:Agility Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 77:Agility Public Relations (PR) Tools Revenue by Product Segment

Table 78:Agility Public Relations (PR) Tools Revenue by Region

Table 79:Red Wheat Basic Information (Total Revenue, Employees, Main Business, Service Area and Contact Information)

Table 80:Red Wheat Public Relations (PR) Tools Product Features

Table 81:Red Wheat Public Relations (PR) Tools Revenue (Million USD) and Gross Margin (2021-2025)

Table 82:Red Wheat Public Relations (PR) Tools Revenue by Product Segment

Table 83:Red Wheat Public Relations (PR) Tools Revenue by Region

Table 84:Global Public Relations (PR) Tools Market Size and Growth Forecast by Region (2020 VS 2025 VS 2032) & (Million USD)

Table 85:Global Public Relations (PR) Tools Market Revenue by Region (2020-2025) & (Million USD)

Table 86:Global Public Relations (PR) Tools Market Share by Region (2020-2025)

Table 87:Global Public Relations (PR) Tools Market Revenue Forecast by Region (2026-2032) & (Million USD)

Table 88:Global Public Relations (PR) Tools Market Share Forecast by Region (2026-2032)

Table 89:Global Public Relations (PR) Tools Market Revenue by Product Segment (2020-2025) & (Million USD)

Table 90:Global Public Relations (PR) Tools Market Revenue Forecast by Product Segment (2026-2032) & (Million USD)

Table 91:Global Public Relations (PR) Tools Market Revenue by Product Application (2020-2025) & (Million USD)

Table 92:Global Public Relations (PR) Tools Market Revenue Forecast by Product Application (2026-2032) & (Million USD)

Table 93:North America Public Relations (PR) Tools Market Revenue by Countries (2020-2025) & (Million USD)

Table 94:North AmericaPublic Relations (PR) Tools Market Revenue Forecast by Countries (2026-2032) & (Million USD)

Table 95:North America Public Relations (PR) Tools Market Revenue by Product Segment (2020-2025) & (Million USD)

Table 96:North America Public Relations (PR) Tools Market Revenue Forecast by Product Segment (2026-2032) & (Million USD)

Table 97:North America Public Relations (PR) Tools Market Revenue by Product Application (2020-2025) & (Million USD)

Table 98:North America Public Relations (PR) Tools Market Revenue Forecast by Product Application (2026-2032) & (Million USD)

Table 99:Europe Public Relations (PR) Tools Market Revenue by Countries (2020-2025) & (Million USD)

Table 100:Europe Public Relations (PR) Tools Market Revenue Forecast by Countries (2026-2032) & (Million USD)

Table 101:Europe Public Relations (PR) Tools Market Revenue by Product Segment (2020-2025) & (Million USD)

Table 102:Europe Public Relations (PR) Tools Market Revenue Forecast by Product Segment (2026-2032) & (Million USD)

Table 103:Europe Public Relations (PR) Tools Market Revenue by Product Application (2020-2025) & (Million USD)

Table 104:Europe Public Relations (PR) Tools Market Revenue Forecast by Product Application (2026-2032) & (Million USD)

Table 105:China Public Relations (PR) Tools Market Revenue by Product Segment (2020-2025) & (Million USD)

Table 106:China Public Relations (PR) Tools Market Revenue Forecast by Product Segment (2026-2032) & (Million USD)

Table 107:China Public Relations (PR) Tools Market Revenue by Product Application (2020-2025) & (Million USD)

Table 108:China Public Relations (PR) Tools Market Revenue Forecast by Product Application (2026-2032) & (Million USD)

Table 109:Asia Pacific (excl. China) Public Relations (PR) Tools Market Revenue by Countries (2020-2025) & (Million USD)

Table 110:Asia Pacific (excl. China) Public Relations (PR) Tools Market Revenue Forecast by Countries (2026-2032) & (Million USD)

Table 111:Asia Pacific (excl. China) Public Relations (PR) Tools Market Revenue by Product Segment (2020-2025) & (Million USD)

Table 112:Asia Pacific (excl. China) Public Relations (PR) Tools Market Revenue Forecast by Product Segment (2026-2032) & (Million USD)

Table 113:Asia Pacific (excl. China) Public Relations (PR) Tools Market Revenue by Product Application (2020-2025) & (Million USD)

Table 114:Asia Pacific (excl. China) Public Relations (PR) Tools Market Revenue Forecast by Product Application (2026-2032) & (Million USD)

Table 115:Latin America Public Relations (PR) Tools Market Revenue by Countries (2020-2025) & (Million USD)

Table 116:Latin America Public Relations (PR) Tools Market Revenue Forecast by Countries (2026-2032) & (Million USD)

Table 117:Latin America Public Relations (PR) Tools Market Revenue by Product Segment (2020-2025) & (Million USD)

Table 118:Latin America Public Relations (PR) Tools Market Revenue Forecast by Product Segment (2026-2032) & (Million USD)

Table 119:Latin America Public Relations (PR) Tools Market Revenue by Product Application (2020-2025) & (Million USD)

Table 120:Latin America Public Relations (PR) Tools Market Revenue Forecast by Product Application (2026-2032) & (Million USD)

Table 121:Middle East and Africa Public Relations (PR) Tools Market Revenue by Countries (2020-2025) & (Million USD)

Table 122:Middle East and Africa Public Relations (PR) Tools Market Revenue Forecast by Countries (2026-2032) & (Million USD)

Table 123:Middle East and Africa Public Relations (PR) Tools Market Revenue by Product Segment (2020-2025) & (Million USD)

Table 124:Middle East and Africa Public Relations (PR) Tools Market Revenue Forecast by Product Segment (2026-2032) & (Million USD)

Table 125:Middle East and Africa Public Relations (PR) Tools Market Revenue by Product Application (2020-2025) & (Million USD)

Table 126:Middle East and Africa Public Relations (PR) Tools Market Revenue Forecast by Product Application (2026-2032) & (Million USD)

Table 127:Secondary Sources


image.png

Figure 1:Public Relations (PR) Tools Product Scope

Figure 2:Global Public Relations (PR) Tools Market Size and Growth Forecast Analysis (2020-2032) & (Million USD)

Figure 3:Global Public Relations (PR) Tools Product Segment Market Share (2025 & 2032)

Figure 4:Global Public Relations (PR) Tools Product Application Market Share (2025 & 2032)

Figure 5:Publishing Tools Product Scope

Figure 6:Social Media Monitoring & Management Product Scope

Figure 7:Content Creation and Distribution Product Scope

Figure 8:Data Aggregation, Monitoring and Analysis Product Scope

Figure 9:Relationship Management Product Scope

Figure 10:BFSI Product Scope

Figure 11:Consumer Goods and Retail Product Scope

Figure 12:Government and Public Sector Product Scope

Figure 13:IT & Telecom & Healthcare Product Scope

Figure 14:Media & Entertainment Product Scope

Figure 15:Public Relations (PR) Tools Industrial Chain Framework

Figure 16:Global Public Relations (PR) Tools Market by Geographic Segmentation in 2025

Figure 17:Global Public Relations (PR) Tools Market Share by Region (2020 VS 2025)

Figure 18:North America Public Relations (PR) Tools Market Size and Growth Forecast (2024 VS 2025 VS 2032) & (Million USD)

Figure 19:North America Public Relations (PR) Tools Revenue Market Share by Countries (2025 VS 2032)

Figure 20:U.S. Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 21:Canada Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 22:Europe Public Relations (PR) Tools Market Size and Growth Forecast (2024 VS 2025 VS 2032) & (Million USD)

Figure 23:Europe Public Relations (PR) Tools Revenue Market Share by Countries (2025 VS 2032)

Figure 24:Germany Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 25:France Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 26:United Kingdom Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 27:Italy Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 28:Spain Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 29:Benelux Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 30:China Public Relations (PR) Tools Market Size and Growth Forecast (2024 VS 2025 VS 2032) & (Million USD)

Figure 31:Asia Pacific (excl. China) Public Relations (PR) Tools Market Size and Growth Forecast (2024 VS 2025 VS 2032) & (Million USD)

Figure 32:Asia Pacific (excl. China) Public Relations (PR) Tools Revenue Market Share by Countries (2025 VS 2032)

Figure 33:Japan Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 34:South Korea Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 35:India Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 36:Southeast Asia Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 37:Australia Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 38:Latin America Public Relations (PR) Tools Market Size and Growth Forecast (2024 VS 2025 VS 2032) & (Million USD)

Figure 39:Latin America Public Relations (PR) Tools Revenue Market Share by Countries (2025 VS 2032)

Figure 40:Mexico Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 41:Brazil Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 42:Middle East and Africa Public Relations (PR) Tools Market Size and Growth Forecast (2024 VS 2025 VS 2032) & (Million USD)

Figure 43:Middle East and Africa Public Relations (PR) Tools Revenue Market Share by Countries (2025 VS 2032)

Figure 44:Saudi Arabia Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 45:South Africa Public Relations (PR) Tools Market Revenue and Forecast (2020-2032) & (Million USD)

Figure 46:Research Methodology

Figure 47:Primary Sources

Figure 48:Data Cross Validation

Global Public Relations (PR) Tools Revenue and Market Share by Key Players

Revenue (US$ Million)20202021202220232024
OutbrainXXXXXXXXXX
GoogleXXXXXXXXXX
Business WireXXXXXXXXXX
SalesforceXXXXXXXXXX
MeltwaterXXXXXXXXXX
Cision ABXXXXXXXXXX
AirPR SoftwareXXXXXXXXXX
IrisPR SoftwareXXXXXXXXXX
ISentiaXXXXXXXXXX
OnalyticaXXXXXXXXXX
PrezlyXXXXXXXXXX
IPR SoftwareXXXXXXXXXX
TrendKiteXXXXXXXXXX
AgilityXXXXXXXXXX
Red WheatXXXXXXXXXX
Other CompaniesXXXXXXXXXX
TotalXXXXXXXXXX


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